Innovative Leaders Driving Thriving Organizations
Hosted by Maureen Metcalf
We are committed to building leaders and organizations for the future! The world is changing dramatically and will continue to change over the next generation. Effective leadership has a significant impact on how these changes play out in our world. Leadership matters and it is a core responsibility of current and future leaders to become better educated about the challenges they face and also about how to become more effective at leading in a time of significant disruption.
The show features interviews of thought leaders and academics combined with executives in a range of industries to identify their biggest issues and discuss the innovative approaches they are using to turn turbulence into a business advantage.
We present concepts and tools that have been proven to improve organizational success and discussions about how you can apply them to drive success in your organization.
You’ll ultimately improve the impact you make as a leader or aspiring leader! Tune in.
From Banding to Branding: How the Wisdom of Rock n Roll Taught Me the Artful Discipline of Leadership
Brad brings his artistic finesse and strong intellect together to help companies build brands that matter. In the crowded field of branding, social media proliferation and the dizzying pace of new platforms that promise to solve business marketing problems. Brad talks about how to make sense of these trends and amplify your business presence thereby allowing you to accomplish your organizations mission and vision. Brad shares his unique concept of “Banding to Branding” revealing the innovative leadership strategies of art (expressive), intuition (emotional), and study (gap-finding) that he utilized in capturing a multi-million dollar recording contract with Geffen Records, and later, successfully parlayed this into the Midwest’s first, brand-only Agency which transforms organizations and their leaders through the discipline of brand and the wisdom of rock-roll. The discussion will challenge you to re-shape your organizational perspective through the power of brand leadership.